Become a Certified Style Coach
Uniquely Holistic Personal Stylist
& Image Consultant Training

STYLE COACHING™:
A MAKEOVER FOR IMAGE CONSULTANCY

  • Style Coach Courses Start Your Training Here

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  • Start Your Training Online Today

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  • The Holistic Approach to the Self-Image

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  • Bring Your Learning To Life

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  • Style and Body Image Training for Men & Women

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  • As Featured in Vogue, Harpers Bazaar, Psychologies, and Other Top Magazines

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  • Where Will Your Studies Take You?

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  • International Association of Style Coaches

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Style Coaching Institute - Who Are We?

Since 2005, Style Coaching™ has been on a mission to give the world of Image Consultancy a modern makeover of its own! While we’re proud to be the only Style Coaching Institute® in the world, we’re even prouder to be a sincere and passionate team with a straightforward vision: To care, beyond the ordinary, about helping you to create a life and business you love.


We enjoy getting to know each individual who places their trust in us, and unlike many large training companies, we have stayed firmly grounded to our humble roots and the values we feel matter most. We’re real people with real dedication, and we never forget that our students are too!


Where did Style Coaching™ come from?
Before 2005, the term ‘Style Coaching™’ was nowhere to be seen. There were no ‘Style Coaches™’. Instead, there were image consultants, personal stylists, fashion consultants, personal shoppers and a newly emerging trend of ‘celebrity stylists’. So where did ‘Style Coaching™’ come from?

It started out with a married team who - between them - had a unique combination of skills: Tracey Beaumont-Redmond was a professional stylist and designer, while her husband was an accredited life coach, therapeutic counsellor, and NLP practitioner.

They regularly referred clients to one another, so that people could benefit from both inner and outer changes. They started to observe some incredible results that prompted them to gradually research, develop, and document a unique process that became internationally trademarked as ‘Style Coaching™’.
How Did Style Coaching Grow & Evolve
In February 2005…

The ‘Style Coaching Institute® was born and, for the first time, other people were able to attend live courses (in Ireland and the UK) to learn how to become Style Coaches™. It was a new specialisation that captured the imagination of those who believed in the power of appearance, but also believed that people are so much more than a reflection in the mirror.

Later that year…

Kate Redmond came on board with founder, Tracey Beaumont, and together they designed an online Style Coach™ diploma programme. This course, which continues to evolve, is now being studied in more than 75 countries. This makes it the most widely studied image-training course in the world.

In 2007…

Theresa Huang joined our team and our first courses were hosted at Urban Beauty Academy in Singapore. Since then, the Style Coaching Institute® has become a well-known and prestigious company throughout Asia. Also, in the same year, Bernie Delaney came on board as our course leader in London

In 2013…

Margarita Politis transitioned from being a successful individual Style Coach™ to being a training provider for Style Coaching™ in New Zealand and Australia.

In 2015…

We launched our eLearning Platform and transformed how we were able to connect with our network of international students studying with us from 75 countries!

No matter how far-reaching Style Coaching™ becomes…

We aim to stay true to our values of integrity and positive intention. Our team listens, cares, and wants to make a positive impact. We believe that the actions we take as a company should reflect who we are as individuals so that we can always feel proud of the work we put out into the world.

Meet Our Style Coach™ Trainers
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