Unique Holistic Personal Stylist & Image Consultant Training

Why Choose Us?

We are an award-winning, tried & tested company with a well-established reputation you can trust. We offer a unique type of training not available anywhere else. Our prestigious courses teach you how to help others discover & express their personal style, love the skin they’re in, and enhance their inner & outer beauty.

When you become a Style Coach™ you learn how to be an image consultant, as well as a Life Coach, plus you learn Personal Branding, Image Management, Personal Grooming, Personal Shopping, Colour Consultancy, and even Self-Image Psychology.

Our graduates set up their own businesses as independent Style Coaches™ or gain jobs in the fashion industry as personal stylists, image consultants or personal shoppers.

You’ll be qualified to do one-to-one client work, group workshops, corporate talks, coaching events and fashion styling for photoshoots. You can also provide style advice to the media. The possibilities for your personal styling career are endless!

Since 2005, Style Coaching™ has been on a mission to give the world of Image Consultancy a modern makeover of its own! While we are incredibly proud to be the only Style Coaching Institute® in the world, we are even prouder to be a small, sincere and passionate team with a straightforward vision: To care, beyond the ordinary, about helping you to create a life and business you love.

What Sets Us Apart..

5 Reasons to Choose Us

Discover Them Below

1.
We Are Well-Established, Award-Winning & Rated Excellent

We are a tried & tested company with a well-established reputation you can trust.

Every year, new ‘personal stylist courses’ emerge onto the market, particularly in the form of online courses that have not been thoroughly developed, tried or tested. Since 2005, over 2000 Style Coaches™ have gained their qualification by training with our team. Our diploma courses have been painstakingly developed with nearly 20 years of practical experience and feedback, and we revise our resources on an annual basis to ensure that we maintain our reputation as cutting-edge thought leaders in the image-training industry.

We have countless testimonials and success stories from our graduates, which are credited to the consistent quality of our training methods and the dedication of our mentors.

We also have students studying with us from over 95 countries around the world – which is a greater worldwide presence than any other image trainers out there.

We are rated ‘Excellent’ on Trustpilot with 100% 5-star reviews. We guarantee you won’t be disappointed when you place your trust in us! We aim to exceed your expectations and ‘wow’ you with everything we have to offer.

2.
We Are Globally Unique

We offer a unique type of training & post-graduate options that are not available anywhere else.

Authentic Style Coaching™ is the only career that combines all aspects of Personal Styling and Image Consultancy with Colour Consultancy, Makeup and Personal Grooming, Life Coaching, Personal Branding, and Personal Shopping!

When you train to become a Style Coach™, you have many flexible options after you graduate… You can choose to work as a Personal Stylist or Image Consultant, a Colour Consultant, a Personal Shopper, a Body Image Coach, an Executive Stylist, or even a Personal Branding Coach. Most of our graduates combine all of these skills into one holistic service branded “Style Coaching™”.

Unlike generic image consultant courses, training as a Style Coach™ teaches you the ethos of a life coach, and helps you to understand the vital aspects of self-image psychology, alongside personal styling skills.

A Style Coach™ is trained to help clients grow in confidence and develop positive body-image, so that they can feel good when they look in the mirror. We believe that when you get the inside right, then the outside will fall into place. As the creators of “Style Coaching™” we are the only authentic “Style Coaching Institute®” in the world.

3.
We Turn Your Passion into a Career

We teach you how to turn your passion into a career, and we provide the vital business resources to do it.

Our diploma courses teach you all the skills you need to become a professional Style Coach™ and run your own successful business. We help you to avoid common pitfalls and embrace the empowering role of being your own boss.

We have Accredited Business Coaches on our team, so we can help you to explore your potential and create a personalised action plan. We’ll also help you to uncover self-limiting beliefs that could be silently sabotaging your progress. Unlike most image consultancy courses, we cover in-depth business training such as online and offline marketing strategies, social media management, business planning, PR, recorded business webinars, and so much more!

We also provide a downloadable Career Pack that contains resources like template marketing materials, shareable exercises, forms and questionnaires for your clients, and digital colour analysis tools to print on demand or share via your smart device. Everything you need to know about becoming a professional Style Coach™ is covered, all in one place.

4.
We Offer Exceptional Support

We offer exceptionally personal mentoring and lifetime support.

We are passionate about helping you to achieve your dreams. Our students and graduates are never an interruption of our work; they are the purpose of it. That’s why we enjoy giving you the time, dedication and attentiveness that you deserve.

Unlike many other training companies, we have extended relationships with our students so that we can offer them personalised support throughout their careers. Many of our graduates have been a valued part of the Style Coaching™ community for over 15 years, which is quite phenomenal!

Our team never forgets a name, and it’s nice for you to get to know ours, too. We are not a ‘faceless’, ‘soulless’ company like so many others; instead, we’re a small team of dedicated people, and we take pride in our work. Our testimonials tell us that our students and graduates feel valued, appreciated, supported, encouraged, nurtured and empowered to reach their full potential. This means the world to us!

When you train to become a Style Coach™, we’ll be with you every step of the way. We’ll help you to nurture belief in yourself – that you can (and will) create the life and business you love. We have shared this journey with over 2000 Style Coaches™ before, so we have the experience and expertise to help you, too!

5.
We Are Trusted By Image Experts

Experienced image consultants, colour consultants, personal stylists & life coaches, train with us to upgrade & enhance their existing skills.

We have trained countless professionals from related fields to become qualified “Style Coaches™”, because our training enables them to expand the boundaries of their potential market, and also to work in a more dynamic, holistic, fulfilling and rewarding capacity.

Style Coaching™ enables experts from adjacent fields to access a vastly broader market and offer a more lucrative service. Because of the increased potential for areas to work on with a client, Style Coaches™ can offer many different sessions spread over a longer period. Style Coaching™ can reignite your passion for helping people reach their full potential. It can also give a career in image consultancy a much-needed ‘boost’ and modern rebranding.

If you are considering training to be an image consultant, personal stylist, colour consultant or life coach, then it is worth considering that your potential client-base is greatly increased when you are a certified “Style Coach™”. This is because Style Coaching™ appeals to many more people than standalone colour or personal styling services. Authentic Style Coaches™ gain a significant competitive edge over competitors who can only offer a single service!

The Style Coaching Institute sketch drawing of a lady wearing a colourful shirt & white top - high heel shoes - Sun Glasses - Pink hand bag
  1. Quotes From Our Students & Graduates

    My experience with the Style Coach™ Diploma has been truly transformative and richly rewarding. I came to this programme knowing that style is not just about clothes — it’s about how we show up in the world, how we feel in ourselves, and how our image reflects who we are at our core. That holistic philosophy aligned perfectly with the way I approach styling — helping people build confidence, discover their personal voice, and create a look that authentically supports their goals. What impressed me most was the depth and structure of the training, and how thoughtfully the coaching and styling elements are integrated. The course didn’t just expand my technical skills — it expanded my self-awareness and understanding of how style interacts with mindset, presence, and professional image. That clarity has strengthened the way I work with clients, whether I’m walking someone through a wardrobe review, a colour analysis, or a tailored shopping experience. I’m also incredibly grateful for the global community, the wealth of ongoing resources, and the support from experienced mentors throughout the process. This programme gave me confidence not only as a stylist but as a guide who helps women and men build a coherent, elegant, and self-affirming image — one that supports their life and work with authenticity and grace.
    Sylwia Kulaszewicz
  1. Quotes From Our Students & Graduates

    Training as a Style Coach™ allowed me to expand the work I already love — helping people create harmony, clarity, and joy in their lives. As a certified KonMari® consultant, I have seen firsthand how powerful it is when our homes support who we are and how we want to live. Style Coaching™ showed me that the same principles apply to personal style. Through this journey, I learned how to help people translate inner clarity into outward expression — creating a sense of alignment between confidence, lifestyle, and personal image. The course offered depth, structure, and practical tools that naturally complement my existing work and can be integrated immediately when supporting clients. What I appreciated most was the thoughtful design of the programme and the supportive learning environment. The guidance throughout the process made it feel both enriching and encouraging, allowing space for growth, reflection, and confidence. Today, I’m grateful to be able to support people not only in creating homes that bring them joy, but also in developing a personal style that feels just as intentional, authentic, and empowering.
    Marija Budija Bingula
  1. Quotes From Our Students & Graduates

    Taking the Style Coaching™ course was a pivotal moment in my journey as a personal stylist. At the time, I was already working with busy, modern women who wanted to elevate their style and feel confident in what they wear, but I knew I needed deeper foundations to truly support them — not just creatively, but professionally. The training helped me bring clarity, structure, and intention to everything I do. It strengthened my expertise and gave me the confidence to fully step into my role as a stylist who helps women rediscover the joy of dressing, simplify getting dressed, and create wardrobes that actually work for their real lives. What I loved most was how practical and usable the learning was — I could apply it immediately, whether I was shopping with a client, editing a wardrobe, or planning outfits that help women feel polished, confident, and fearless with their fashion. Today, my work centres around helping women look luxe for less, refine their style for a new chapter of life, and feel amazing in their clothes without stress or guesswork. The knowledge, tools, and ongoing inspiration I gained through Style Coaching™ have been instrumental in shaping the way I serve my clients and continue to grow my business. It was an investment that didn’t just elevate my work — it helped me fully step into the stylist I always knew I could be.
    Emmaline Chappell
  1. Quotes From Our Students & Graduates

    Since graduating as a certified Style Coach™, I’ve built a thriving career as Los Angeles’s #1 rated stylist. I’m a published author, frequent guest on radio and podcasts, and a sought-after speaker at workshops and corporate events. My award-winning work has been featured on national platforms, including The Jennifer Hudson Show. I’ve had the privilege of collaborating with major brands such as Macy’s, Westfield, Nordstrom, and Disney, while also empowering individual clients at every stage of life.
    Rayne Parvis - Style By Rayne
Chat with our Learning Advisors

Thinking about a career in Style Coaching™ but not sure where to start? That’s exactly what our discovery calls are for! Our friendly Learning Advisors are here to listen, answer your questions, and help you explore your options — no pressure, just an informal chat to give you space to ask questions, share your thoughts, and get a feel for the possibilities.

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